February 22, 2010 12:21 pm
Total NZ online spend for 2009 grew 10.06% over 2008. Search drove this with year on year growth of 31.64% in 2009. This represents 37% of all interactive spend in 2009, up from 31% in 2008.
October 8, 2009 11:00 am
Online advertising spend now exceeds TV in UK! Paid search has lead a huge growth in online advertising & accounts for 62.6% of all online spend. When will that happen in NZ?
October 6, 2009 1:00 am
If any search engine has a chance of challenging Google it has to be Bing. But it won't be because of Bing developing better search technology than Google, or from Microsoft's deep pocket marketing.