October 24, 2008 8:00 am
This week we look at the importance of your online reputation, the new look Google analytics, the redefining of the Four marketing "Ps" and also the benefits of Firefox!
October 16, 2008 5:34 pm
This week I discuss the importance of full integration, the issue of canonicalization, some new AdWords functionality and some tips on using flickr!
October 10, 2008 9:42 am
This week we look at the new gps tools being added to the firefox broswers, tools that allow you to engage more with your web visitors and social media branding strategies. And a really great article that explains the fundamentals of link building. Enjoy!!
October 3, 2008 8:39 am
This week’s search engine and web marketing news, including the upcoming live YouTube debate for NZ's General election, some more on Google's plans to dominate, well everything, my attempt to explain quality score, and finally Microsoft admits that it is now David to Google's Goliath!
July 30, 2008 9:00 am
What's Best - SEO or Paid Search? In the second part of this article we look at the pros & cons of search engine optimisation compared to paid search, plus look at the benefits of using both together.