Google has pushed advertisers to have at least three ads per ad group for more than a year now, and responsive search ads are aimed at helping advertisers meet that goal.The new ad strength measures relevance,
ContinueIn a word (or three): not so good. Thanks to Brad Geddes at AdAnalysis, both for being brave enough to run a test and for sharing the results. As you might expect, Google aced it in getting great clickthrough
ContinueGood news if you’re running Google Ads campaigns: later this month, Google will allow expanded text ads to have three headlines (not just two). And you can add a second description to your ad copy. Plus
ContinueStarting next month, Google is removing the option to exclude mobile apps when running Google Display Network campaigns — unless advertisers opt to exclude all mobile devices.You heard me.While
ContinueThat’s right — blame it on the kids. But Caleb Hutchings at WordStream may be onto something, particularly if you’re seeing a lot of non-converting in-app clicks in your Google Ads display campaign.
ContinueWant to know what Google tells its reviewers to look for in deciding whether or not its algorithms are producing good search results? And what it tells reviewers to look for in deciding website quality
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