Search Overtakes Social Media as Top Source of Traffic

Shareaholic is a US-based 'content amplification service' used by many websites to promote their content across social media platforms.Shareholic analysed referral traffic to over a quarter of a million

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New advertising option for local businesses

Waze, the free real-time traffic navigation app from Google is introducing “Waze Local” map-based advertising. This is aimed primarily, (though not exclusively), at small businesses and enables them

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Shopping Actions: Google intros Cost Per Sale Shopping

Google has launched Shopping Actions, displaying product results from major US catalogue retailers on Google Search, the Google Express shopping service, and Google Assistant. Intended to combat Amazon’s

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Google fights back against Amazon

No, Google's biggest competitor is not Bing.Nor Facebook. By Google's own admission, it's Amazon. And the competition between the two has become increasingly evident. Today, about half of all

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Target YouTubers based on their Google searches

Direct Response Nirvana: Target YouTubers based on their Google searchesGoogle’s calling them “Custom Intent Audiences”: YouTube audiences that marketers can now target based on their recent Google

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Why keyword search volume estimates can’t be trusted

It’s an SEO conundrum: Why is it you’re not getting the volume of website visitors you thought you would? Especially now, when you’re in the top results on Google for those popular searches you targeted.Tim

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