Voice Search now 24% of Bing Searches
May 6, 2016 6:00 pm
Surprised? So were we when we first heard. Microsoft recently announced that 24% of all searches on Bing are voice searches. Voice searches are longer than text searches, and getting... read more
50% don’t recognise ads in search results
April 29, 2016 5:30 pm
Surprising news out of the UK this past week: around 50% of the adults in a survey did not recognise that the top listings in Google search results were ads.... read more
Short but Unskippable: YouTube’s new 6-second ads
April 29, 2016 5:30 pm
Coming soon to your smartphone: six-second YouTube video ads you can’t skip. Called “bumper ads”, Google says they are targeted at the 50% of 18 to 49-year-olds that its US... read more
Yahoo goes under the hammer
April 8, 2016 3:00 pm
Want your own search engine? One-time leader Yahoo is to be sold for parts or repair Firms that have signed the required Non-Disclosure Agreements (NDAs) have until Monday April 11th... read more
If you are below the 4th organic listing on mobile you are dead
March 6, 2016 6:46 pm
Canadian B2B digital consultancy Mediative recently released a new whitepaper on the changing behaviours of consumers using mobile devices for Google Search. If you have some spare time I would recommend... read more
Search Arbitrage — Let’s End It
October 9, 2015 4:30 pm
Why should search arbitrage still be an issue in 2015? It can be hard to detect, but could the problem simply be that search engines make money from it? Search... read more