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Category Archives for SEO

8 Keyword Research Tips for SEO

Keywords or phrases are the ‘words’ searchers type into the search engine box when they are looking for information regarding a particular topic, products, services or information. Optimising

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What’s Best – SEO or Paid Search? [Part 2]

What’s Best – SEO or Paid Search? In the second part of this article we look at the pros & cons of search engine optimisation compared to paid search, plus look at the benefits of using

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What’s Best – SEO or Paid Search?

What’s Best – SEO or Paid Search? This is a very common question we get to hear from marketers and is a subject I spoke on recently when the New Zealand Marketing Association ran one of their

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Google’s index of unique URLs has reached one trillion.

Google lifts the lid on the number of unique URLs they’ve indexed – 1 trillion. More astounding is Google’s estimate of how many pages are added to the Web each day …

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What Is Search Engine Marketing?

If search engine marketing is not currently part of your marketing then chances are you’re giving your competitors a big opportunity…

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10 Tips for Starting a Corporate Blog

Decide on why you are writing a Blog and write a clear set of goals and keep to them! Reasons why you should start a blog include; Sharing – sharing knowledge that’s useful to others is a

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