Love him or hate him the diminutive singer and ex “The Voice” judge CeeLo Green has created a music video that will no doubt go viral this week. The clip from his recent Robin Williams song apparently only took 15 minutes to produce. The video uses lyrics typed into the Google search bar and when you watch the clip you have the option of viewing results from the web, images, shopping or video clips syncing with the lyrics as they are “typed”.
There are sure to be plenty of screen grabs coming our way from the autocomplete results that show up like “not being able to poop” (yes it’s in there) and some rather strange image results as well that will bring a few chuckles and ensure this clip is watched a ridiculous amount of times.
Why should you care?
To be honest – you shouldn’t but if you have a few minutes of your life that you don’t mind never getting back you can admire the technical aspect of how they have put it together or just have a chuckle.
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Glenn is a Partner and Senior Consultant who has had a very successful career building growth companies in the private equity arena. He has a wealth of experience in both the digital space and strategy development. Prior to becoming a partner in SureFire Glenn built one of the largest digital teams in New Zealand for a NASDAQ listed global online marketing company & Google's largest premium partner.
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