That’s a yes, according to Clix Marketing’s Michelle Morgan who makes the observation based on three criteria:
Why should you care?
We think the three reasons mentioned above are all valid.
As marketers, we should be taking advantage of Facebook and Bing remarketing options and cross-selling opportunities. And, as users, we know how frustrating it can be when there’s no confirmation that our purchase, sign-up or comment has been received.
So, if you’re not already, now’s the time to start saying Thank You to your customers.
Click here for more search marketing news.
If you found this useful, please tell your friends.
Jeremy is a Partner and Senior Consultant at SureFire. Jeremy has been working in search since 1996, when he joined the Australian search engine, LookSmart. After relocating to San Francisco, he was instrumental in the development of the company’s paid search ad platform. At analytics company Coremetrics (now owned by IBM) he established an in-house search agency managing campaigns for Coremetrics clients such as Macy’s, Bass Pro and Lands End. At Acxiom he managed members of the pioneering SEO firm Marketleap and worked with clients such as Capital One, American General Finance and Kaiser Health. Joining SureFire in 2009, he is the head of Paid Search Advertising and oversees the delivery of AdWords and other PPC campaigns. He also helps clients make sense of their website data.
Where are you? Google needs to know18 Mar, 2016
Google measures micro-moments with new Suite 36005 Aug, 2008
Why Use Web Analytics?26 Oct, 2018
No More First Thing Monday01 Sep, 2018
Google Ads introduces ‘ad strength’ indicator & reporting for responsive search ads24 Aug, 2018
How Google’s automated ads perform17 Aug, 2018
Google ads get more headlines, longer text12 Aug, 2018
Running Google Display ads on mobile? Now you can’t stop them showing in mobile apps03 Aug, 2018
Are Kids Killing Your Display Campaigns?